Small business

7 Ways to Optimize Your Small Business Website for Voice Search

More and more people are turning to voice search devices like Google Home, Amazon Alexa, and Siri when engaging with the Internet. According to Google, voice search is becoming more mainstream, as 20% of searches are now done by voice and it’s growing. What is voice search optimization? Voice search optimization is the implementation of specific content that will allow your website to be “voice search friendly” for virtual assistant devices like Google Home and Alexa. This means that if your website is optimized correctly, a consumer will be able to ask their voice assistant a question and receive a response taken directly from your website’s content. Here are 7 ways to optimize your small business website for voice search: Know Your Audience In order to effectively reach your desired target audience, you must put yourself in the shoes of a potential customer and ask the questions that they would......