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How to Make Your Own Personalized Calendars

Giving your customers custom calendars for the holidays is a great way to keep your business top of mind all year long. We’ve teamed up with our friends at Xerox Canada to bring you some tips for this cost-effective method of getting the word out about your business and harnessing the power of a monthly message.

Personalized Calendar Best Practices:

  • Make sure your calendar is aesthetically pleasing. Use high resolution images that are not stretched, fuzzy or pixilated.
  • Use images that reflect your business, services or neighbourhood. If you don’t have access to photos, there are many low-cost, royalty-free images you can purchase from sites like, and
  • Consider including a special offers, promo codes or coupons for each calendar month, showcasing the variety of your products or services.
  • Include business improvement advice or inspirational quotes.
  • Add seasonal tips and checklists related to your business (i.e. – if you own an auto shop, include a reminder about winter tires on the November page).
  • Highlight events and festivals happening in your community throughout the year.
  • Indicate holidays and any related offers or promotions (i.e. – “Today is Black Friday. Visit our store, which will be open two hours earlier than usual, for unbelievable deals!”).
  • Be sure to include your business logo or corporate branding on every page.
  • Choose function over form. It should look nice, but being useful and legible must come first.
  • Keep your target audience in mind and allow that to direct your design, typography, font and messaging.
  • Your print materials are just as important as your design. Make sure you choose high quality paper and bindings.

Choose your format:
There are a variety of calendar templates available when it comes to designing your personalized calendars (8.5×11 or 11×17 hanging calendars, 4×8.5 calendars that fit in envelopes, tabletop fold-over calendars, year-at-a-glance one-pagers, etc.). Pick your ideal format by determining which images you’d like to use, how big you want them to be, and how much messaging you’d like to include.

a custom calendar with the title 'Family Ties'


Visit The UPS Store near you to design and print the custom calendar that best represents you.

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