digital marketing

Five must-know digital marketing trends for the holiday season

At many small businesses, it’s important to have a strong digital marketing presence during the holiday sales period. An overwhelming majority of seasonal shoppers head online in search of advice and inspiration, with many of them visiting different social networks to review the latest deals and products from their favourite brands and businesses. Want to make sure you connect with customers and maximize sales this holiday season? Here are five digital marketing trends to be on top of. Facebook Offers Discounts and deals are a major plank of every retailer’s sales drive during the holidays, but the challenge is generating awareness. One way to get noticed is by using Facebook Offers......