Five must-know digital marketing trends for the holiday season

At many small businesses, it’s important to have a strong digital marketing presence during the holiday sales period. An overwhelming majority of seasonal shoppers head online in search of advice and inspiration, with many of them visiting different social networks to review the latest deals and products from their favourite brands and businesses. Want to … Continued

5 Ways Your Small Business Can Take Advantage of Black Friday

It has become arguably the single most important day of the year in retail. Black Friday is a business behemoth, the kickoff to a hectic four-day weekend of discounts, deals, and holiday spending. Once a uniquely American phenomenon, the rapid growth of e-commerce has brought Black Friday to a broader audience around the world. As … Continued

Strategies for Improving Debt Collection Efforts

Being a small business owner often means working with very small margins, with little wiggle room for waste when it comes to cash flow. The result: you can’t afford to let negligent clients get away with unpaid debts, no matter how unpleasant the recovery process may be. By and large, you probably won’t have to … Continued