How to Evaluate Franchise Opportunities
Starting a franchise may be one of the most significant and rewarding experiences of your lifetime. Before you make the big decision, it is important to conduct your own research and educate yourself on various franchise opportunities. By carefully looking at every aspect of a franchise and mapping out all of your questions and concerns, it will be much easier to get answers and make a decision on what opportunity is the best for you. Utilize these 8 components that can be found in the franchise business plan, disclosure document, and franchise agreement to evaluate franchise opportunities: The Market In order to determine the feasibility and ultimately the profitability of a franchise, you must first understand the market that you are dealing with. This involves market research to determine your target market, where they are located and what kind of competition already exists in the vicinity......
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