Tag: Facebook ads

Do you use Facebook to promote your small business? Thanks to its massive (and loyal) user base, the site is extremely popular with marketers and small business owners, a majority of whom consider it to be social media’s most effective advertising platform. Not only can you tailor your messaging for targeted audiences, Facebook is also a relatively inexpensive way to get attention and exposure. Still, not all Facebook ads are created equal. Depending on the outcome you’re hoping to achieve, some ad types are more suitable and effective than others. Many business owners simply advertise on Facebook by “boosting” their posts......