Tag: business cards

As a small business owner in Canada, your business card is one of the most valuable business tools available to you - yet many small business owners don't use them to their fullest potential.   They are the most cost-effective medium there is, and while it does take a face-to-face personal contact to get it into your prospect's hands, it can be a great tool to not only advertise - but actually grow - your business. Here are three simple ways to make sure your first impression with your customers gives the best chance to make a sale. Reason #1:  Current Information You have recently changed your email address, but you still have a stack of business cards left.    There's no harm in hand-writing the new email address on the leftover cards, right?  Wrong!  Your business card is the very first experience your prospects have with your company......