holidays

Five Ways to Promote Your Small Business’ Holiday Deals on Social Media

One of the biggest challenges businesses of any size face during the holidays is cutting through the marketing clutter and generating attention for seasonal deals. It’s important not to get ignored and risk missing out on sales at this vitally important time of year. For small businesses especially, social media is an invaluable tool in this effort. If used well, it’s often the most efficient and cost-effective way of getting noticed by potential customers. Here’s a look at five forms of social media interaction that should be part of your small business’ promotional plan this holiday season......