Small business

3 Ways to Effectively Promote Your Small Business on Instagram

With over 800 million monthly active users, Instagram is an incredibly effective tool for brands to visually connect with their audience. The social media platform provides businesses with cost-effective opportunities to reach and target audiences and new customers while growing brand awareness. With 52% of small businesses on Instagram, you should consider taking advantage of the popular photo sharing platform in order to not fall behind your competitors, especially if your business offers visually appealing products or services. However, just having an Instagram account isn’t enough. Here are 3 effective ways to promote your small business on Instagram......